Facebook cover image

What do you need to consider when choosing a Facebook cover image for your publication? How can you make a memorable first impression with your choice of image?

Make sure your cover image conveys exactly the message you want it to with these tips:

  • The ideal cover image dimensions are: 820 pixels wide by 462 pixels tall
  • NEW – you can now use a video instead of a static cover photo. Take the opportunity to share a little bit more of your story. Cover videos should be 820 pixels wide by 312 pixels tall and 20 to 90 seconds long.
  • Remember that your cover image will look different on a computer versus a mobile device. As with all design, double check how your image appears on mobile.
  • A great way to make sure you are representing your magazine exactly how you want to is by creating the image in Photoshop. Here is a template: Facebook cover photo template (820 x 462px).
  • If you can’t or don’t want to design an image for your cover, use a photograph that represents your publication or a beautiful stock photo.
  • Using Canva is another option. You can customize their pre-made templates.

How should you select your cover photo? Hubspot has put together a great list of do’s and don’ts when it comes to cover photos. Here are some of the highlights:

  • Follow Facebook’s guidelines
  • Respect Facebook’s required dimensions (820px wide by 312 px tall for desktops)
  • Stay mainly visual and have a clear focal point
  • Keep in mind how your cover photo will look like on mobile
  • Integrate your cover photo design with the rest of your page

What type of image attracts viewers?

  • Emotion – feelings lead to action
  • Relevance – make sure it fits your audience’s interests
  • Colors – make the image attractive
  • Typography – make your message clear
  • Hashtags and text – use the right words that cause your audience to interact

Coca-Cola Facebook cover photo

Think outside the box:

  • Promote your social media campaigns

Canva Facebook cover photo

  • Change the image based on special occasions, events, sales, or holidays

Carousell Facebook cover video

  • Use it to send people a special offer

World Triathlon Facebook cover photo

Continue reading for more tips, examples, and a showcase of great cover photos

Save

Save

Save

Save

Leave A Comment

Related posts

  • Read article
  • Read article

Magazine Training International’s mission is to encourage, strengthen, and provide training and resources to Christian magazine publishers as they seek to build the church and reach their societies for Christ.