Multilingual publishing: A case study in connecting the body of Christ across tongue, tribe, and nation
In response to the pandemic, Christianity Today started translating its best COVID-19 articles to help more Christian wisdom reach more affected churches. A year later, CT has produced 500+ translations across 10+ languages, reaching 2 million readers. Get a behind-the-scenes look at how CT built a successful multilingual publishing initiative from scratch, harnessing AI technology and its readers to not only reach new markets but strengthen the loyalty of its existing bilingual readers. In this free online workshop, Jeremy Weber, director of CT Global at Christianity Today, and Dr. Jost Zetzsche, a translation industry and translation technology consultant, candidly discuss the lessons learned by CT.
Meet the trainers: Jeremy Weber and Dr. Jost Zetzsche
This workshop is available in the MTI Online Learning Center. During the checkout process, you will be prompted to create a free membership account or login to access this workshop. Thank you!
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