Writing to make an impact on a secular audience requires a distinctly different approach from appealing to Christians. In this workshop you will learn how to gear your writing to your audience, using important research tools to discern religious persuasion, intellectual level, psychological makeup, needs, moral attitudes, issues, and heroes.

Meet the trainer: Rusty Wright

This workshop is available in the MTI Online Learning Center. During the checkout process, you will be prompted to create a free membership account or login to access this workshop. Thank you!