Despite the prevalence of digital today, print is far from dead. An important part of your publication process is getting printing bids. The process includes making decisions about:
Choose between digital and offset printing
- Digital is best for small quantities, usually more economical, and can have a shorter turnaround time.
- Offset is higher quality, better for large runs, and offers the options of sheet-fed presses and web presses.
Decide on your printing specifications, including:
- Quantity
- Page count
- Trim size
- Ink type
- Bleeds
- Paper stock
- Paper coatings
- Proofing and press checks
- Binding and finishing
- Mailing and distribution
You received the printing bids. Now what?
- Make time to compare each quote to the specs you sent and to each other.
- Find out more about each printer, including client references.
- Don’t automatically go with the cheapest bid, weigh the pros and cons of each printer before making your decision about which one is best for your publication.
For more information: http://www.picantecreative.com/magazine-design-blog/how-to-get-printing-bids-for-your-magazine-design-project/
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Magazine Training International’s mission is to encourage, strengthen, and provide training and resources to Christian magazine publishers as they seek to build the church and reach their societies for Christ.