Is your magazine’s editorial and visual voice consistent? Is the design appropriate and faithful to your unique message? In this video you will learn how to combine rhythm and visual hierarchy, pacing and flow to create a magazine with a message that is appropriate, distinctive, and compelling. In magazine design, subtle nuances combine the editorial and design, departments and features, and blend them into a cohesive whole. Two case studies illustrate the process of developing a magazine’s architecture.

Greg Breeding is creative director of Journey Group and an award-winning designer.