Build a strong brand: Establish your brand identity in print and digital
What sets your magazine apart from the crowd? Discover the concept of brand identity, and how to leverage the unique personality of your brand to [...]
What sets your magazine apart from the crowd? Discover the concept of brand identity, and how to leverage the unique personality of your brand to [...]
It’s a crucial lesson, and I'm glad I learned it early on. When communicating with skeptics, start by agreeing where you can. You'll get many [...]
The writer has turned in a long story—and there are problems. What is an editor to do? How can you improve the article while maintaining [...]
Among the challenges of producing strong, storytelling photographs is keeping your audience in mind. There are times that your own ideas about how best to [...]
Whether a podcast is a distant dream or a well-defined concept, you can launch a podcast with $0 budget. Discover how to take the next [...]
Remote reporting is never our first choice for gathering and producing stories, but sometimes it is our only choice. In this free online workshop, Jim [...]
The primary way most people get to magazine and newspaper websites is through search engines like Google and Bing. In this free online workshop, Thomas Umstattd, [...]
If you haven't incorporated video into your digital content strategy, it's time! Even if you're already making videos, are you getting the most out of [...]
Magazine editors, especially those working solo or in small teams, need to edit on multiple levels. Substantive editing of a feature piece can be the [...]
Você está cansado de lidar com um processo de produção ineficiente que retarda seu trabalho e atrapalha sua criatividade? Quando você organiza e agiliza as [...]