John LaRue worked 32 years in publishing and nonprofit senior management, including market research and new product development at David C. Cook and Christianity Today. He also served five years in senior management at International Fellowship of Christians and Jews. Throughout his career John has focused on discipleship, utilizing multimedia development and integration strategies including magazines, books, Internet, radio, TV, audio, video, digital downloads, curriculum, and social media. John has traveled extensively, co-founded the Global Christian Internet Alliance, and spoken at numerous conferences in the U.S. and internationally. He has served as a consultant, magazine columnist, adjunct professor, and board member of several ministries. He earned an M.A. in communications from Wheaton College Graduate School.