Managing the Magazine: The Business of Magazine Publishing (A DVD Course)

$89.99 $29.99

Managing the Magazine with Confidence and Skill is a full-length course ideal for group study or self-paced learning.

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This intensive course on the business of magazine publishing was recorded in Los Angeles before a multi-cultural audience comprised of Christian magazine publishers from around the world. Topics include strategic planning, developing a business plan, building circulation, acquiring advertising, managing subscriptions, increasing distribution, understanding production fundamentals, conducting research, managing finances, raising funds, generating income, handling personnel, and refining your management and leadership style. It is enriched by interaction between participants and trainers as publishers from Africa, Asia, Europe, Latin America, and North America ask questions and make comments.

The speakers are Tim Gilmour, executive vice-president and COO of Group Publishing and Dr. Kent Wilson, former executive publisher of NavPress.

Running time



5.25 x 7.5 x 1 inch case, 6 DVDs, 1 CD with PDF of “Managing the Magazine with Confidence and Skill” manual

Audio format


Aspect ratio

Standard 4:3 version




Chinese-Simplified, Chinese-Traditional, Russian, Spanish

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