Multiple-magazine Bind-in Cards: Two magazines

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Bind-in cards are cards bound into magazines with saddle-stitch binding or perfect binding. Publishers may sell these cards to advertisers or use them to advertise their own magazine. Many magazines find bind-in one of the most cost-effective methods of gaining new subscribers. Publishers may bind in a single card or a page of cards which may be separated along perforated edges. Publishers that have several magazines often advertise related magazines on bind-in cards inserted in magazines whose audience is similar. A subscriber to Christianity Today, for example, may also be interested in Leadership or Theology magazines.

In this sample: Christianity Today and Leadership Journal

  • Magazine: Christianity Today, Leadership Journal,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Recipient: subscribers,