Tag: business

Learn the Lingo of Managing a Magazine

lingo

Here is a list of common terms used by magazine management professionals. Make sure you are communicating correctly by checking out the lingo and their definitions: Audience: The people for whom your publication is produced. Funding phase: A stage in the life of a magazine when funds are raised to launch the publication. Launch phase: A stage…

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Are you a boss or a leader?

leader

There are bosses and there are leaders. Just managing a group of people does not automatically make you a leader. Having the right qualities to lead and inspire a team can be both satisfying and a challenge. On the other hand, ineffectual management can often cause poor performances and high turnover. One of the reasons…

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Flash Sale on DVD training sets

sale

Managing the Magazine with Confidence and Skill DVD Set An information-packed 14-hour, seven DVD course taught by two top publishing professionals unlocks the mysteries of budgeting, circulation, fulfillment, and production and tells how to gain subscribers, attract advertisers, and handle personnel issues. $89.99 NOW $9.00 Buy Now Design for Magazines DVD Set Three award-winning designers teach…

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Feeling overwhelmed? What to do when you have too much to do

overwhelmed

“Deciding what not to do is as important as deciding what to do,” said Steve Jobs. If you are feeling overwhelmed with the multitude of tasks before you, it is time to take a closer look and choose a focus for your company, your products, and your job. Without focus you will most likely attempt to…

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Is Your Magazine a Ministry or a Business?

ministry

The answer is: It’s both. But how can that be? You might argue that the Scripture says we cannot serve both God and money (Matt. 6:24). So how can you possibly treat your magazine as both a ministry and a business? Perhaps it is time to redefine the word “business.” Because business is often associated…

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