Free Samples

Blow-in Cards: Christianity Today

blow-in cards
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Blow-in cards are inserted in magazines either by hand or by a machine which “blows” them into the magazines. Publishers may sell these cards to advertisers or use them to advertise their own magazine. They are one of the most effective methods of gaining new subscribers.

  • Magazine: Christianity Today,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Recipient: subscribers,

Single-magazine Bind-in Cards: Christianity Today

bind-in cards
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Bind-in cards are cards bound into magazines with saddle-stitch binding or perfect binding. Publishers may sell these cards to advertisers or use them to advertise their own magazine. Many magazines find bind-in one of the most cost-effective methods of gaining new subscribers. Publishers may bind in a single card or a page of cards which may be separated along perforated edges. These cards promote only the magazines in which they are bound.

Gift subscription renewals must be handled differently from normal subscriptions. Publishers normally notify the donor first. If there is no response, they may then notify the gift subscription recipient.

  • Magazine: Christianity Today,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Recipient: subscribers,

Issue Wraps: World

issue wraps
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An issue wrap is a second cover on a magazine. They are not usually put on magazines to be displayed for single-copy sale. However, they are sometimes used on magazines mailed to subscribers. They provide extra protection for the cover, and serve as a tool to advertise special offers to subscribers, to welcome new subscribers, or to announce subscription expiration.

  • Magazine: World,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Recipient: subscribers,

Single-magazine Package Inserts: Christianity Today

package inserts
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A package insert is a card or brochure enclosed in a package sent to potential customers. Often, package inserts are enclosed in packages mailed by book publishers. However, this flier was inserted in a clear plastic bag inside the mailer containing the subscribers magazine.

  • Magazine: Christianity Today,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Recipient: subscribers,

Mailed Surveys: Discipleship Journal

mailed surveys
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In order to learn more about subscribers, most magazines use some form of research. This packet includes samples of mailed surveys sent to a select number of subscribers in a separate mailing rather than printed in the magazine. Normally, when magazines mail surveys to subscribers, a cover letter is included, and sometimes a reminder postcard is mailed later.

This sample includes a postcard and reminder postcard.

discipleship-journal-postcard

discipleship-journal-reminder

  • Magazine: Discipleship Journal,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Topics: management/business, research, surveys,
  • Recipient: subscribers,

Mailed Surveys: Pray!

mailed surveys
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In order to learn more about subscribers, most magazines use some form of research. This packet includes samples of surveys sent to a select number of subscribers in a separate mailing rather than printed in the magazine. Normally, when magazines mail surveys to subscribers, a cover letter is included, and sometimes a reminder postcard is mailed later.

See Mailed Surveys: Discipleship Journal for a sample of a postcard and reminder postcard.

  • Magazine: Pray!,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Topics: management/business, research, surveys,
  • Recipient: subscribers,

Surveys in Magazines: Discipleship Journal

surveys
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Editors use information gained by surveys to find out how to more effectively serve readers. The advertising department uses the information in dealing with prospective advertisers. The circulation department may use the information in making decisions as to how to obtain new subscribers. This is a sample of a survey that is printed in the magazine.

  • Magazine: Discipleship Journal,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Topics: advertising, circulation, management/business, research, surveys,
  • Recipient: subscribers,

Surveys in Magazines: Leadership Journal

surveys
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Editors use information gained by surveys to find out how to more effectively serve readers. The advertising department uses the information in dealing with prospective advertisers. The circulation department may use the information in making decisions as to how to obtain new subscribers. This is a sample of a survey that is printed in the magazine.

Two other samples from Leadership Journal are available.

leadership-journal-survey2

leadership-journal-survey3

  • Magazine: Leadership Journal,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Topics: advertising, circulation, management/business, research, surveys,
  • Recipient: subscribers,

Article Planning Sheet

article planning sheet
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This article planning sheet is a list of questions that will help you and your editorial team to come up with article ideas. Make your own list of questions to use with your team during planning meetings.

  • Price: Free
  • Format: PDF
  • Type: form,
  • Topics: planning,
  • Recipient: staff/team,

Surveys in Magazines: Today’s Christian Woman

surveys
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Editors use information gained by surveys to find out how to more effectively serve readers. The advertising department uses the information in dealing with prospective advertisers. The circulation department may use the information in making decisions as to how to obtain new subscribers. This is a sample of a survey that is printed in the magazine.

  • Magazine: Today's Christian Woman,
  • Price: Free
  • Format: PDF
  • Type: sample,
  • Topics: advertising, circulation, management/business, research, surveys,
  • Recipient: subscribers,