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How to write thought leadership articles

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By Matthew Stibbe Thought leadership articles are one of the hardest forms of content marketing to get right. You need in-depth research, remarkable writing and impeccable style. Research Thought leadership articles have to be based on solid industry knowledge, a good grasp of current trends and events and deep insight into a marketing persona’s potential problem or challenge. They need to be backed up by solid,…

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Registration for MTI in Africa Coming Soon

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Although registration for the MTI in Africa conference in Kenya isn’t open yet, you can sign up to join our mailing list specifically for information on the conference, and be one of the first to know when registration opens. We have found a conference location in Nairobi, but are still negotiating prices. Once that is…

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Following Facebook’s changes, publishers can use these strategies to overcome the loss of traffic

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By James Breiner, IJNET Now that Facebook has made clear that it will not be promoting journalism to its users there are several tactics and strategies that publishers can take to replace what they have lost (and will lose) from Facebook’s pivot away from news. 1. A tactic: start an email newsletter with links to your…

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Editing Out Loud

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By Carla Foote During a dinner table conversation, I read an interesting piece of copy to my husband. It was from an editorial project I’d worked on earlier in the day and I thought he would resonate with the topic. As I was reading the selection out loud, I noticed a typo. What should have…

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MTI Board Member to Serve as Judge for EPA awards

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Lamar Keener, executive director of the Evangelical Press Association, has announced that Dr. Dennis E. Hensley will serve as a 2018 judge for the annual EPA awards. Dr. Hensley will judge two categories this year: humor writing and student writing.  This will mark the tenth time during the past 16 years that Dr. Hensley has…

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New book published by MTI Trainer about Truth-Telling and Fake News

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Magazine Training International is pleased to announce that trainer Dr. Michael Ray Smith has published a new book. Fake News, Truth-Telling and Charles M. Sheldon’s Model of Accuracy: How a Clergyman Insisted on Accuracy as Job One discusses how audiences are daily subjected to a blizzard of information, some of which is deliberately incorrect. The…

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Access our extensive library of learning materials

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Did you know that the MTI Online section of our website provides free access to a wealth of information on all aspects of magazine publishing. One user put it best: “You can’t imagine how happy and blessed I am since I started interacting with MTI Online last night! I spent about three hours reading different…

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Key Photography Terms

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Designers and photographers often have their own lingo as it relates to magazine publishing. Find out the meaning of some of the terms: composition: The visual arrangement of all elements in a photograph. crop: To eliminate portions of an image. emotional tone: The feeling a page or image gives the viewer upon seeing it. frame:…

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Did you miss the Crisis Publishing Initiative? Now you can download it.

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Access the information and resources shared at this one-of-a-kind conference on crisis If you weren’t able to attend the Crisis Publishing Initiative conference in 2017 we are pleased to announce that you can now listen to all of the sessions for free. This one-of-a-kind conference hosted knowledgeable speakers who spoke hard-hitting truth and offered hope for…

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Christian Publishers Invited to First Magazine Training International Event in Africa

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Africa is a continent rich in natural resources and beauty, people, and Christian faith. It is also a land plagued by natural disaster, poverty, political upheaval, religious and ethnic strife, disease, and human rights abuses, all while lacking financial stability and reliable infrastructure to combat these problems. In the midst of these difficulties, God has called Christians to…

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