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Crisis Publishing Coalition Gains First Member

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Magazine Training International (MTI) is pleased to announce that the Evangelical Press Association (EPA) is the first member to join the Crisis Publishing Initiative Coalition. Coalition members are organizations and individuals who make up a board of reference for the Crisis Publishing Initiative: Professional Training in Covering Crises to be held 15 – 18 October, 2017, in Europe. Coalition…

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Photography Inspiration: Capture the Moment

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To me, photography is the simultaneous recognition, in a fraction of a second, of the significance of an event, as well as the precise organization of forms that give that event it’s proper expression.” –Henri Cartier Bresson Bresson considered himself a photojournalist, but he was rarely concerned with what would be considered news events or…

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Join us on Facebook

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Our Facebook page is a great way to interact with the staff of Magazine Training International and with Christian publishers around the world. Some of our typical posts you will see include: Updates about our MTI Online program of e-books, training videos, webinars, and online courses Information about upcoming on-site conferences A look into the…

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Human Vision vs Camera Vision

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There are fundamental differences between how the eye sees and how the camera sees. If we can understand those differences, we can be aware of what makes a photograph good. Relationships between elements in a photograph determine the photo’s success and appeal. A photograph has edges; the real world does not. Consider the relationship between…

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10 Tips for Social Marketing

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By now it is not news that you should be using social media as part of the marketing strategy for your magazine. However, there are many ways to improve your social marketing and engage readers across multiple platforms. Here are some ideas: Use specific hashtags. For Instagram, Twitter, and Facebook use hashtags that are as…

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Does this (sesquipedalian tendency) make me look smart?

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Do our readers appreciate it when we use complex and obscure language to communicate theological truths? Do we use elaborate phrases because we want to them think “Wow! This writer uses words even I don’t know. He must be really smart.”? We Christian writers are communicating the most important message in the world. Shouldn’t we…

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Christian Publishers Invited to Initiative on Publishing in the Midst of Crisis

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Terrorist attacks, displaced refugees, war, hunger, poverty, and more crises plague the world today. Christian publishing professionals face numerous challenges as they report on the catastrophic events that effect their readers. Whether journalists are under attack personally or trying to help those who are, it can be difficult to know where to begin. For this reason,…

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For everybody? Or nobody?

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I cringe when I hear the answer “everybody” in response to the question as to a magazine’s audience. Even worse was the response one novice editor gave: “Everybody in the whole world, saved and unsaved.” Really? How do you produce a magazine that everyone in every country throughout the world will want to read, regardless…

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Infographic: 10 surprising truths about magazines in the U.S.

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1. 91% of U.S. adults read print magazines. 2. People under 35 read more print magazines than people over 35. 3. Digital edition readers are younger, more educated, and wealthier than the average U.S. adult. 4. There are over 7,000 print magazine titles in the U.S.–holding steady for seven years. 5. Consumers trust and are…

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MTI announces plans for Crisis Publishing Initiative

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The world is awash in crises of every kind, from the refugee crisis to earthquakes to terrorism and economic collapse. People are buffeted on all sides by often false and ungodly messages. In this environment, Christian publishers have a responsibility to discover and publish the truth and to try to mold the opinion of their…

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