An issue wrap is a second cover on a magazine. Issue wraps are not
usually put on magazines to be displayed for single-copy sale, since it
is important for potential buyers to see the actual cover of the
magazine. However, they are sometimes used on magazines mailed to
subscribers. They provide extra protection for the cover of the
magazine and serve a valuable function as a tool to advertise special
offers to subscribers, to welcome new subscribers, or to announce
subscription expiration. Click on the links provided to see samples from the following magazines.
Campus LifeCurrent Thoughts and TrendsDiscipleship JournalMinistries TodayMarriage PartnershipPray
